Product & Brand Video - Rachel Beyer Artist Apothecary
Some collaborations just feel right. Great vibes, laughter, getting into creative flow, the work feels meaningful, and everyone leaves inspired.
Rachel is a true creative force. She makes candles, lip balms, aura sprays, is an incredible illustrator, and magical person. Her work braids together a love of nature, herbalism, and artistry. We so loved working alongside her documenting it all, telling her story from land to lip balm.
We worked with Rachel on a quarterly content subscription, filming and photographing her process through the seasons as she tended to her garden, harvested herbs, and transformed them into beautifully crafted products. Each session gave us the opportunity to document different moments of her creative process - wildflowers in the summer sun to cozy, candle-lit winter evenings in her studio.
The result was a full library of exactly-her-brand content that she could use to tell her brand story, share her craft, and connect with her audience in an authentic and visually compelling way, all year round.
What We Delivered
Throughout the year, we built an extensive collection of photo and video content, giving Rachel a rich visual archive to draw from across social media, her website, and marketing materials.
Edited & Retouched Photo Galleries – Each shoot included a mix of styled product photography, behind-the-scenes process shots, and portrait sessions capturing Rachel in her element.
A Vertical Video Content Library – Short-form, high-quality video clips designed for Instagram Reels, TikTok, and beyond, so she could share her work in motion.
A Mini Brand Documentary – A thoughtfully crafted brand film that tells the story of Rachel’s product, detailing the full journey from sowing seeds to the final product. A comprehensive visual timeline of her creative process.
Working with Rachel was an absolute dream. She is deeply connected to her craft. Every product she makes feels like a gift, infused with the same care and creativity that she puts into her hand-drawn, 70s-inspired labels. Her matchboxes, stickers, and mugs are just as magical as her candles and sprays, each piece expressing her artistic and beautiful spirit.
Why she chose our Content Subscription
Rachel’s brand is seasonal, vast, and ever-evolving, and a one-time photoshoot could never capture its full depth. A quarterly content subscription gave her a steady flow of fresh, on-brand visuals to share, helping her tell her story organically, as it unfolded. Instead of trying to find time through her busy workweek to produce content on top of her creations, she now has a full photo and video archive ready to go.
Bringing Brand Stories to Life
This project was everything we love about brand storytelling: Thoughtful collaboration, creative flow, and capturing the true essence of a business.
If you’re an artist, maker, or small business owner looking to build a rich visual archive to support your brand, we’d love to work with you!
Interested in a content subscription or a brand documentary of your own? Let’s tell your story.